In 2014, Med Culture held a series of consultation meetings in Amman, Jordan with representatives of the Jordanian Ministries of Culture and Tourism and Antiquities, as well as concerned cultural . operators (April 29 and 30 2016). These meetings are part of Med Culture’s consultative approach and the programme’s aim to develop need-based actions for the development of culture in the region, with the Technical Assistance acting as facilitator. The main objective of the Amman meetings was to identify priority areas with regard to developing cultural policies in Jordan. The discussions were held within the programme’s regional framework, in tandem with relevant similar meetings in seven other partner countries of the European Union from the South Mediterranean.

During Jordan’s meetings, participants from various organisations, independent artists and cultural operators who responded to Med Culture’s invitation as well as representatives of the Ministries of Culture and Tourism and Antiquities agreed on the need for developing a national cultural strategy in Jordan as a top priority. To this effect, the Med Culture programme team set forth an action plan dubbed “Action Plan for the Development of a Cultural National Strategy” (hereinafter referred to as the “Action”), with the aim to promoting the cultural sector’s governance and development. In early 2015, the Jordanian Ministry of Culture listed such an Action among its top priorities.

Med Culture proposed to serve as technical assistance to the process and facilitator of the activities to be implemented throughout. It also engaged to draft the documents to be produced based on participants’ contributions.